Service 01 — Buy Leads

Life Insurance

Coverage shoppers.

Life insurance leads are records of consumers actively looking for term, whole or universal life coverage. Agents and carriers buy them to reach shoppers while they are comparing quotes. Each Route72 record carries verified contact details plus the age, household and coverage-interest attributes agents underwrite against.

What you get in every life insurance lead record

  • First and last name
  • Verified phone
  • Verified email
  • Age band
  • Coverage type interest
  • Estimated coverage amount band
  • Household composition
  • City, state, ZIP

How these leads are generated

Route72 sources life insurance leads from verified consumer and business data and from the conversation-intent engine that powers Generate Leads. Records are verified, suppressed and deduped against prior deliveries before they reach your campaign.

Need an audience this vertical does not cover? Generate Leads builds a custom program around your requirements.

Sample data
Life Insurance sample
Name J. D.
Geo West Caldwell, NJ
Phone verified, line-typed
Email verified

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Route72 will append the missing phones and emails, add demographics, and clean the file before you run it.

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How it works

1

Register

Create your free account in about two minutes. No contract and no commitment.

2

Build your campaign

Pick a lead type, a custom Generate Leads program, or an enrichment job in the portal.

3

Records delivered

By CSV, email, webhook, Google Sheets, or a direct push into your CRM.

Answers

Life Insurance: common questions

Life insurance leads are records of consumers actively looking for term, whole or universal life coverage. Agents and carriers buy them to reach shoppers while they are comparing quotes. Each Route72 record carries verified contact details plus the age, household and coverage-interest attributes agents underwrite against.

Every life insurance lead record includes first and last name, verified phone, verified email, age band, coverage type interest, estimated coverage amount band, with further selects available on request. You choose the field set when you build the campaign, and the delivered file contains only the fields you selected.

Most life insurance leads orders are delivered in as little as 24 hours. Delivery time depends on the volume and the selects you apply, and records arrive by CSV, email, webhook, Google Sheets, or a direct push into your CRM.

Yes. Life insurance leads can be selected by state, city, zip code, or a radius around a point, alongside the demographic and firmographic filters available for this vertical. Nationwide coverage is available across all 50 states.

There is no long-term contract, and the minimum is set per lead type. You register, fund a campaign for life insurance leads, and scale it up or pause it whenever you want.

Records that fail the Route72 data guarantee are credited or replaced. Every record is verified, suppressed and deduped against your prior deliveries before it reaches you, and the full claim process is on the Data Guarantee page.

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